SIMPPAR Returns to Paris in 2025 – And Bedoukian Was Right at the Heart of It
Following a standout edition in Grasse last year, SIMPPAR returned to its Parisian roots in 2025, welcoming over 120 exhibitors and 2,000 fragrance professionals. Among them was Bedoukian Research, showcasing the sensory power of its signature fragrance ingredients. Bedoukian’s Geneva-based team represented the company at the event with Nathalie Leandri, Global Sales Director, F&F, and … Read more